WORLD WILDLIFE FUND
Ordinary People, Doing Extraordinary Things
Inspire WWF donors and general nature enthusiast alike to create a legacy for wildlife through a gift in their Will to WWF to ensure the survival of at-risk species and habitats for generations to come.
Mission created donor profile videos, conversion based e-mail appeals as well as Facebook and YouTube video ads which were all distributed across Canada in alignment with Canada’s national Leave a Legacy month in May.
World Wildlife Fund Canada
Type of Fundraising Solution //
Expertise & Deliverables //
(fundraising strategy + creative + video + digital + analytics)
Donor profile videos
Digital display ads // social ads
Facebook and Youtube video ads
Email appeal series ( pre // during // post )